Grammar and Mechanics
The guidelines below help you maintain grammatical consistency throughout your writing. For mechanics not explicitly discussed below, refer to the Microsoft Manual of Style.
Spelling
Use standard American English spellings. See Merriam-Webster Dictionary for guidance on spelling.
Punctuation
Learn about proper punctuation usage from the guidelines below.
Apostrophes
Use an apostrophe to indicate possession. For singular nouns, including those that end with s, add an apostrophe and an s.
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The man’s hat
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The box’s interior
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The bus’s passengers
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Lukas’s fiancée
For plural nouns, that end with s, add an apostrophe without an additional s.
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The necklaces' gemstones
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The princesses' tiaras
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The organizations' members
Do not use an apostrophe for the possessive form of it.
Break the ship down to its core components.
Do not use an apostrophe with a possessive pronoun.
The decision is theirs.
Colons
For titles, headings, and subheadings, capitalize the first word immediately following a colon.
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Bridging the Waters: How a Seattle-Based Start-Up is Connecting Africa and the West by Supporting Local Businesses
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Impact = connection + community: An equation for generational impact
When you use a colon in body text, lowercase the first word following the colon unless that word is a proper noun, or the text following the colon is an independent clause.
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Carmen went to the grocery store to buy three different types of fruit: apples, peaches, and lychees.
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His life’s work had led up to that moment: earning the coveted title.
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She has visited three countries before: Italy, Algeria, and New Zealand.
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Understanding: We seek to foster mutual compassion and trust between community members.
For more information on capitalization conventions, see Capitalization.
Commas
In a list of three or more items, separate each item, including the last one, with a comma. The final comma is known as an Oxford comma or a serial comma.
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Rosina’s costume usually includes a corset, a necklace, and a petticoat.
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Rosina usually wears feathers, flowers, or ribbons in her hair.
A notable exception is when you are creating citations for a social media post, and multiple sources corroborate a certain piece of information. For more information, see Citations.
Use a comma between conjunctions when they separate two independent clauses.
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Carmen went to the store to buy fruit for a cake, but they did not have cherries.
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Carmen went to the store to buy fruit for a cake, and she found they had lychees.
For more information on writing with conjunctions, see Conjunctions.
Note that, when you are writing lists with items that contain commas or other punctuation, you should list the items in an unordered list. For more information, see Unordered lists.
Use commas to introduce quotes.
The chorus sang, "Oh, the pleasure of the plains!"
Use a pair of commas to offset a nonessential clause in a sentence in the following cases:
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When the clause itself does not contain commas
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When you want to signal a brief, less intrusive pause than that which would be achieved with a pair of em dashes
In other cases, use a pair of em dashes to offset nonessential information. For more information, see Em dashes.
Violetta, the tragic heroine of Giuseppe Verdi’s La Traviata, believed in the pursuit of pleasure over that of love.
Use a comma after an introductory word, phrase, or clause.
After verifying your account, you can enter the enrollment portal.
Use a comma to separate the elements of a date or address.
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Coralie was born on May 16, 1997.
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Coralie lives at 200 Sablecrest Avenue, Seattle, WA 98105.
Ellipses
In conversational UI messages, use ellipses to indicate pauses.
Hmmm… it seems that page is missing.
Use ellipses between square brackets to indicate ommitted text, such as in a block quote. Offset square brackets with spaces on either side. For sufficient context, provide three words from the block quote on either end of the ommission.
Lorem ipsum dolor […] iaculis purus malesuada.
Em dashes
Use a pair of em dashes (—) to offset a nonessential clause in the following cases:
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When the clause contains commas
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When you want to emphasize the clause
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When you want to signal a longer pause than that which would be achieved with a pair of commas
In other cases, use commas to offset nonessential information. For more information, see Commas. Do not add spaces around em dashes.
She received a letter from Anja—the singer from the garden party and Lukas' fiancée—and tore it open in anticipation of good news.
Hyphens
Use hyphens to form compound nouns when one word is abbreviated. In the examples below, the word electronic is abbreviated.
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E-book
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E-commerce
Note that email is an exception to this rule due to widespread usage.
Hyphenate two or more words if, taken together, they modify a noun.
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Upper-right corner
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Center-aligned text
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Line-by-line analysis
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Up-to-date content
Use hyphens to avoid duplicated letters and to avoid confusion with the resulting word.
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Pre-emptively
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Non-native
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Non-HTML
Use hyphens to spell out compound numerals or fractions. Do not use numbers separated by a slash to express fractions (e.g. 1/2, 3/4).
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Just three months into the social season, twenty-three exhibitions have already reached out to Marceau for permission to showcase his paintings.
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Lukas finished three sixty-fourths of his poetry anthology today.
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The family has eaten one-third of the cake already.
See Numbers for additional guidance on writing numbers.
A suspended hyphen is when two or more similar compound modifiers appear next to each other in a sentence (e.g. for the phrase one-way street, one-way is a compound modifier that modifies street), and the word they modify is ommitted from all but the last compound modifier.
When using suspended hyphens, make sure there is a hyphen attached to all the adjectives. Use a space following all the hyphens except the last one.
For more than two suspended hyphens in a sentence, format the adjectives as a list. See Commas for more information.
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Upper- and lower-right corners
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Left-, right-, and center-aligned text
You can use hyphens to delineate the items in an unordered list if you are writing for a platform that does not support rich text, such as social media. For more information on unordered lists, see Unordered lists.
Do not use two hyphens (--) in place of an em dash. For more information, see Em dashes.
Capitalize any part of a hyphenated word that would be capitalized if there were no hyphen(s). For more information, see Capitalization.
Parentheses
Always use parentheses in pairs. Use parentheses to offset nonessential information—that is, information that the reader does not need to know in order to understand the meaning of a sentence.
Rebecca’s cat (a British shorthair named Waffles) was one of the first subjects of her cat-themed album.
You can also use commas to offset nonessential information. See Commas for more information.
You can also use parentheses to include brief in-line examples in your content with e.g. preceding the examples. Do not add a comma, colon, or any additional punctuation mark after the second period in e.g.
There are many different kinds of birds native to North America (e.g. Canada goose, greylag goose, willow ptarmigan).
If you need to draw attention to list items, or if your list is longer than three items, use an unordered list. For more information, see Unordered lists.
For parenthetical examples with only one item, whether you precede the example with e.g. or not will depend on the specificity of the example. For general or hypothetical examples, use e.g. For specific examples, do not use e.g.
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Willow’s favorite type of bird (the willow ptarmigan) is her namesake.
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The willow ptarmigan eats plants for most seasons, but it is known to eat a variety of different foods during summertime (e.g. insects).
Note that, when possible, it is best to provide more than one general or hypothetical example.
Place punctuation marks outside of the closing parenthesis unless they are used to separate a list (commas).
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After the finance department reviewed the data (which found a 0.9% increase in spending on breakroom refreshments), they decided to remove complimentary tea and coffee from the common areas.
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Carmen liked eating pastries made with various different fruits (e.g. apples, cherries, lychees, pears).
Periods
End every independent clause with a period. In the case of single-line captions for visual content, you may end a sentence fragment witha period. See Captions for visual content for more information.
Use periods to end the items in a list if the items can stand alone as sentences without the contextual phrase that precedes the list. For more information on lists, see Lists.
Use periods in body text, but not in titles, headings, subheadings, or UI labels. An exception is if the period is part of the UI label, in which case you should include the period in bold text along with the rest of the label. See Bold text.
Quotation marks
Use double quotes to offset a direct quotation from a person.
"This," Elina said, looking at her hand, "is why I don’t play bridge."
Use single quotes to offset a quotation within a quotation.
Elina said, "Victoria glanced at my cards, smirked, and said, 'There’s no way you’re winning with a hand like that.' Turns out she was right."
Place punctuation marks inside of quotation marks, both double or single ones.
Semicolons
Use semicolons to connect together two closely related sentences, especially when they are not connected by a conjunction like and, or, or but. Use periods to connect together two sentences that are not closely related.
Carmen went to the grocery store; then, she went home.
You can also use semicolons to separate items in a list when the items themselves include commas. However, in complex lists, it is best to use an unordered list. For more information, see Unordered lists.
The garden party included many fashionable, bohemian guests: Anja, the singer; Coralie, the ballet dancer; Lukas, the poet; and Marceau, the painter.
Slashes
Refrain from using slashes in place of or. It’s okay to use slashes when UI component labels use them. For more information on documenting UI interactions, see Bold text.
Capitalize any part of a phrase using a slash that would be capitalized if there were no slashes. For more information, see Capitalization.
Numbers
Spell out numbers from one to ten. For numbers greater than ten, use numerals, except when referring to groups (e.g. hundreds, dozen, thousands).
When writing decimals, always use a leading zero (a zero to the left of the decimal point). Do not use trailing zeroes (zeroes to the right of the decimal point).
The finance department reported a 5.9% increase in spending on refreshments for the breakroom for the second fiscal quarter.
A notable exception to this rule is when you are providing media attributions for each slide in a social media post. In this case, you may write numerals for numbers less than 10. For more information on social media content attributions, see Proper attributions for media.
Similarly, another exception to this rule is when you are creating ordered lists. For more information, see Ordered lists.
Lastly, when you are creating citations for social media content, you may use numerals for all numbered citations. See Citations for more details.
Active and passive voice
In active voice, the subject of the sentence performs the action.
Ilya threw the ball over the fence.
In passive voice, the subject of the sentence receives the action.
The ball was thrown over the fence by Ilya.
Keep the voice of your writing active in most cases. By using active voice, you can avoid the confusion of incorrectly used modifiers:
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A dangling modifier describes a word or phrase not in the sentence.
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A misplaced modifier describes a word or phrase that is in the sentence, but is in the wrong place.
When using modifiers, ensure the modifier is next to the word or phrase it describes.
When connected by common understanding, communities can strengthen their bonds.
In the above example, When connected by common understanding modifies communities. This is clear because they are next to each other in the sentence.
Parts of speech
Learn about the different parts of speech from the guidelines below.
Nouns and pronouns
Plural nouns
Refer to the Merriam-Webster Dictionary for guidance on plural nouns.
Pronouns
Refrain from using gendered pronouns (she/her/hers, he/him/his) in copy. Instead, use the second-person pronoun you or refer to the subject’s role.
Paraqlet gives you the tools to stay connected with your audience and community.
If you need to refer to a real person, ask for their pronouns and use them in copy. If applicable, ask the subject how to use their pronouns in copy, such as when a person uses two different pronouns (e.g. she/they, he/they), and adhere to their guidance.
For hypothetical people, use they/them over he/she or (s)he for inclusivity and so your writing flows more smoothly.
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Everyone should have their plans in place for this event.
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If they were foreward-thinking, they would have seen this happening from a mile away.
For further guidance on writing for inclusion, see Inclusive writing.
Conjunctions
Conjunctions coordinate words in the same clause, and they connect clauses or sentences together. In English, there are seven conjunctions:
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For
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And
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Nor
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But
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Or
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Yet
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So
When a conjunction connects two or more independent clauses (phrases that can stand alone as complete sentences), use a comma before it.
Susanna wanted to go to the garden, but it was raining.
You can begin a sentence with a conjunction to prevent sentences from being too lengthy, or to emphasize certain content.
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Susanna wanted to go to the garden. But, because it was raining, she decided to stay inside.
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Susanna wanted to go to the garden. And, when she went outside, she found it was raining.
Prepositions
A preposition defines the relationship between a noun or pronoun and the other words in a sentence. Use prepositions to describe the following:
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Time
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One point in time: in, at, on
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A duration of time: by, during, since, with, within, for, from […] to, from […] until
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Direction: to, in, into, on, onto
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Location: in, at, on
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Place: at, in, on, inside
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Higher in relation: over, above
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Lower in relation: beneath, below, under, underneath
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Closer in relation: by, near, between, among, opposite, next to
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Prepositional phrases
A prepositional phrase combines a preposition and a noun to describe or modify part of a sentence.
The cat drank the milk in the bowl next to the dining table.
In the example above, in the bowl is a prepositional phrase that describes the location of the milk. Likewise, next to the dining table describes the location of the bowl.
When using multiple prepositional phrases in your writing, as in the example sentence above, use as few words as possible. Refrain from using which or that unless necessary to clarify what the prepositional phrases are describing or modifying. Which introduces nonessential information while that introduces essential information.
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The house in which I was born used to be painted pastel yellow.
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It’s ridiculous that the house in which I was born is no longer pastel yellow.
Refer to Merriam-Webster Dictionary for guidance on proper usage of prepositional phrases.
Verbs
Learn about proper usage of verb tense and mood and subject-verb agreement from the guidelines below.
Verb tense
The tense of a verb indicates when the subject of a sentence performed an action. In English, there are twelve verb tenses. Refer to the table below for examples of each and proper usage.
Verb tense | Usage | Example |
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Simple past |
A completed action |
Rebecca studied photography in college. |
Past continuous |
An action once in progress at a specific time in the past |
Rebecca had been studying photography in college when she started freelancing. |
Past perfect |
An action completed before a different one in the past |
By the time Rebecca completed her first year of college, she had already taken 10,000 photographs. |
Past perfect continuous |
An action that was ongoing before a different one in the past |
Rebecca had already taken the client’s photographs when she received a phone call. |
Simple present |
General truths, habits, repeated actions, discussions of fictional events or literary works |
Rebecca enjoys landscape and portrait photography. |
Present continuous |
An action happening in the present or very close to the present |
Rebecca is outside taking photographs. |
Present perfect |
An action that started in the past and is either still ongoing or has a result in the present |
Rebecca has taken 10,000 photographs. |
Present perfect continuous |
An action that started in the past, continues into the present, and is still ongoing |
Rebecca has been out all day taking photographs. |
Simple future |
An action that will happen in the future |
Rebecca will take photographs of cats tomorrow. |
Future continuous |
An action that will be ongoing at a specific time in the future |
Rebecca will be photographing cats all day tomorrow. |
Future perfect |
An action that will be completed before a specific time in the future |
By the end of the week, Rebecca will complete her photo album. |
Future perfect continuous |
An action that will be ongoing up to a specific time in the future |
By the end of the week, Rebecca will have been working as a freelance photographer for 15 years. |
Mood of verbs
The mood of a verb indicates the writer’s attitude or intent. For most Paraqlet writing, use the indicative mood. Refer to the table below to learn about when you can use various verb moods.
Mood of verb | Usage | Example |
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Indicative |
Factual, neutral situations |
Here at Paraqlet, we are wired for connection and community. |
Imperative |
Instructions, requests, commands, procedures |
Connect with us on social media. |
Subjunctive |
Suggestions, hypothetical situations, wishes |
Should we form a professional relationship, communication will be critical for harmony. |
Refrain from switching moods in a sentence.
Verb agreement
The subject and verb must agree in number, as in the table below.
The subject is | The verb is | Example |
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Singular |
Singular |
The cat is drinking a bowl of milk. |
Plural - subject composed of plural words separated by and |
Plural |
The kittens, birds, and puppies are growing larger every day. |
Plural - subject composed of a plural word and a singular word |
Plural |
The cat and kittens are climbing up the hill. |
Plural - subject composed of plural words separated by or |
Singular |
Either the avocado oil or the olive oil is a healthy choice for cooking. |